Copywriting Ideas and Services from
Marcia Yudkin, Author of Persuading on Paper
Learn to Create Persuasive Copy That
Wins Attention, Excites Your Target
Market and Sells Like Mad - Or Have
Marcia Achieve Results for You
"I worked so hard on our brochure and yet didn't feel that I was saying exactly what I wanted to be saying. I felt that I was close but just not hitting the target, and your rewrites hit the target. It now explains precisely what the seminar is and who should be coming. Thank you so much!" - Beth Baxter, Co-Founder, Spiritual Energy Conference |
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Books and Reports on Copywriting
Persuading on Paper: The Complete Guide to
Writing Copy That Pulls in Business
Web Site Marketing Makeover
Secrets of Mouthwatering Marketing Copy
Turn Any Letter Into an Irresistible Sales
Generator
Marcia's Makeovers:
24 Press Releases Transformed from So-So to
Sizzling
73
Ways to Describe a Widget: Never Be Brain
Dead Again When Having to Write Catalog Copy or
Sales Material
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Learn to Write
No-Hype (Yet Dramatic and Effective)
Copy
Self-paced home-study course teaches
you to wow people into buying through
the power of well-chosen words.
Includes challenging and varied
assignments to practice on, with answers
from the instructor and participants.
Home-study
copywriting course details. |
Articles on Copywriting
Business
Name & Tag Line Generator
Better
Blurbs Are More Persuasive
Business
Bios - a Résumé Alternative
Creating
a Catchy Marketing Concept
Galvanizing
Buyers with Benefits
Guarantees
with Oomph
How
to Spin Biographical Information
In Marketing,
Enthusiasm Connects
Jargon:
Abstain or Explain
Magical
Credibility Boosters
Telltale Signs of Hype
Theme
Marketing
Typo
Tales & Tactics
Use
Customers' Words to Persuade
Your
Voice on Paper
What
Does it Take to Succeed as an Independent
Copywriter?
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Pricing Guide for
Copywriters Removes Agony From Setting
Fees
If you're like other beginning and
intermediate copywriters, deciding on fees is an agonizing challenge. Steve Slaunwhite's grounded-in-reality pricing manual provides crucial data for those decisions, whether
you decide to price high, average or low. I particularly like his method #4 for researching going rates and
how he suggests you present a quote to a client. Highly recommended - you'll make your
$79 investment back quickly and save yourself a few gray
hairs, too! Learn
more. |
Copywriting Training
Programs
If you already have good
writing skills, you can learn to set yourself up
in business as a marketing consultant or
copywriter through a unique one-on-one training
program. The basic
course in how to rewrite and properly target
marketing materials lasts ten weeks and includes
creation of a marketing plan and whatever you
need to launch yourself in business. The web
site marketing makeover course offers 12
weeks of hands-on training and also equips you
with a marketing plan, a web site and whatever
else you need to earn money with your new
skills.
If you can't afford the
one-on-one programs, then take a look at the new
home-study course using the same learn-by-doing
teaching methods. Complete it at your own
pace and apply the principles of no-hype
copywriting to your own projects or
clients'. Home-study
copywriting course details.
Copywriting Services
Web Strategy and Execution
That Enabled Us to Grow
"We were losing business
because certain customers couldn't find the
information they were looking for at our web
site. Marcia Yudkin knew
exactly how to solve the problem and created a
new web site for us in
less than three weeks. Right away we
became able to generate and
follow up on the kinds of leads we needed to
grow our business." -
Paul Olivett, President, Barron Publishing Co.
Sales Letter Helped Another
Company Move Forward
"Marcia, you are a miracle of words! Not only did you do an outstanding job, you even worked overtime to get my letter done in time for me. Your kind of talent and service are not easy to find." - Mary Findley, Owner, GoClean.com
Converted More Web Site
Visitors into Customers
"Over the past several years, our firm has
been extremely fortunate to work with Marcia
Yudkin in developing copy for our online
marketing business. Again and again Marcia
has helped us turn around difficult projects by
increasing conversion rates, often dramatically.
I highly recommend her." - John Stanley,
CEO, Harris Digital Publishing Group
Need a more effective
brochure, press release, sales letter or web
site? I do copywriting
from scratch and strategic rewriting of
marketing materials. To get a
no-obligation price quote, simply email
me with a draft or description of your
piece. Or, fax it to me at 1-413-280-0996.
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