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Launch Your New Nonfiction Book
Profitably and Confidently
Using a
Sample Book Marketing Plan as a Model
If you're releasing a new nonfiction
book or need ideas on how to revive the fortunes of
one that's been out for a while, use this one-year,
month-by-month marketing plan for a nonfiction book as
a model. Discover creative ways to reach
potential buyers as well as a feasible timetable for
generating sustained attention for a book.
Some features of the sample book
marketing plan:
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Seven components of a media kit
to develop and have on hand
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Three ways to use book blurbs
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Two categories of people to
approach for testimonials and how to use the two
categories of resulting blurbs differently
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How best to handle the sending
of review copies
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Ways to update an existing web
site after releasing a new book
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The most powerful long-term
strategy for promoting a nonfiction book and how
to implement it
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How to find hundreds or
thousands of online outlets for articles related
to your book
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Four resources for publicity
through blogs
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Don't Launch Your New Book
Without It!
"Marcia Yudkin's sample marketing plan for a nonfiction
book saved me at least 20 hours of work by providing me with a complete step-by-step year-long marketing plan that I was able to customize for my book within 15 minutes of receiving the downloaded report. The
plan is full of great ideas for both a successful initial launch and ongoing marketing efforts to give the book a long life with steady sales.
"Her marketing tactics cover the full gamut of publicity from press releases to speaking engagements to radio interviews and beyond.
A solid resource packed with
value!" - Caroline Jordan, Author, Stop
the Cash Flow Roller Coaster |
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Three resources for identifying
radio programs that need guests like you
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How to find hundreds of online
bookstores that might recommend the purchase of
your book and how to approach them for best
success
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A manageable way to organize
your pursuit of specialized fields
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The most efficient procedure for
finding speaking opportunities to promote your
book
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Month-by-month scheduling of the
recommended marketing and publicity tactics
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Why it works to persist in
carrying out the plan even if results do not at
first appear to be materializing
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Sample Marketing Plan
Dispelled the Fog of Marketing
"This report made it easy to understand
the complexities of marketing a non-fiction
book. I'm getting a clearer idea of how
to get the message to the right people -
the ones who can make the buying decisions!
Thanks, Marcia." - Terri Pease, Chicago,
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A fully customized marketing plan
costs $2,995, which means you can save 97% by
extrapolating the model plan to your particular
situation.
Tame all your "Should I?'s"
into "To-do's"! The Sample Book
Marketing Plan is 24 pages and costs $29.95;
it's in PDF (Adobe Acrobat Reader) format.
Order
your copy now.
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